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BACK-ON’s “Ice cream” promotional drive kicks off with revamped official HP and a new ‘behind-the-scenes’ video!
BACK-ON kicked off their promotional drive for Ice cream today with the launch of their revamped official website [Ice cream edition] which features a new logo, new promotional photo and a new design that incorporates all the links to their social media channels too!
I personally absolutely adore their new look: it’s clean, stylish and so easy to navigate. The band’s team have also redesigned the profile page – instead of individual profiles – there is now a quick summary of the band instead beneath the (new) group photo:
They also uploaded a brand new ‘behind-the-scenes’ video on their Youtube channel: it features the band and their team during their Ice cream photo shoot session last month (March 2012) and for those who prefer reading to listening, BACK-ON helpfully included subtitles! You can tell they had a lot of fun (despite the temperature being a measly 4 degree Celsius) and it’s really worth watching the video (爆つべ vol.21) just to laugh along with them and see them interact!
The highlights would probably include:
- A snapshot of GORI from about 10 years ago (before he was 18)
- KENJI03 biting a baguette – with zest!
- SHU laughing out loud and his oh so handsome new look (slicked back hair works for him!)
- TEEDA doing a ‘mini’ strip tease
- Lots of party-poppers and pizza and random scenes
You can watch the video by clicking on this link here:
Or alternatively – click on ‘Read more’ below to watch the video on our site, and if so, do let us know what you think of the revamped BACK-ON.com and their new video :)
About this entry
BACK-ON dropped us fans a brilliant surprise yesterday via their Twitter (also in English and mentioned by @TEEDA_BACKON, @GORI_BACKON) with the announcement that they have launched their official Youtube channel!
The latest video uploads feature TEEDA and KENJI03 giving us a quick commentary of Hello World in Japanese, English (TEEDA) and Mandarin Chinese (KENJI03)! I have to say that they are all brilliant! I don’t want to spoil his message, as it’s better to hear the man out himself, but this is what TEEDA said – and I quote:
Hello World, this is TEEDA and KENJI03 and you’re watching BACK-ON channel!
On February 16th we’re going to release the new album “Hello World”! It’s going to be the best J-Rock sound you’ve ever heard – no doubt! The first and second track ’”Beginning” and “ROCKSTAR ANTHEM” is crazy because I rap so sexxxy, you know what I’m saying? And this year we’re going to go more worldwide, so hope to see you at your country. Anywayz, please check out our homepage, blog, Myspace, Facebook, Twitter, blah blah blah for more information. Thanks… See ya!
Once you’ve heard him say that, I swear you’ll <3 him forever! (I know I do… and so does Sesshy!)
KENJI03‘s spoken Chinese has improved leaps and bounds, so for any BACK-ON fans that understand Mandarin, this video is a real treat ~~ He says:
你好,我們是BACK-ON! 我是主唱KENJI還有TEEDA! 在2月16號,我們BACK-ON要發行我們的第二張的全新專輯: Hello World! 請台灣大家一定要聽喔! OK?! 然後-在台灣只要上日本Amazon網站就可以聽到我們的新專輯 Hello World. 請多多指教!
which roughly translates as:
Hello, we are BACK-ON! I am the lead vocalist KENJI03 and this is TEEDA! We will be releasing our 2nd brand new album: “Hello World” on February 16th and hope everyone in Taiwan will listen to it! OK?!
If you’re in Taiwan, you can visit Amazon Japan and listen to our new album “Hello World”. Please look after us!
In addition to these 3 videos, BACK-ON have uploaded 5 other videos, which we’ll try and post about separately, including: